Head of Digital Marketing
Location: Leicester, Hybrid options available
Are you ready to lead a dynamic, growth-focused team in an innovative ecommerce environment?
At Get Laid Beds, we’re on a mission to scale our brand to new heights. From expanding into exciting new markets to launching innovative products and enhancing our user experience, the opportunities are boundless. We’re a proud British manufacturer of handcrafted, made-to-order wooden beds, offering premium, sustainable luxury at an affordable price.
Our story is built on craftsmanship, sustainability, and customer-first principles. Now, we’re searching for a Head of Digital Marketing to join our senior leadership team and play a pivotal role in shaping the future of our online presence.
Why Join Us?
- Impactful Leadership: Lead an experienced team of marketers eager to innovate and drive success.
- Exciting Growth Potential: Be at the forefront of our mission to expand into new territories and reach new audiences.
- Aligned Strategy: Work creatively within brand guidelines to deliver impactful digital campaigns.
- Premium Product: Represent a high-quality brand known for its unique, handmade, sustainable beds.
- Supportive Culture: Join a collaborative, innovative, and supportive work environment that values creativity, sustainability, and a customer-first approach.
Your Role
As the Head of Digital Marketing, you will:
- Define and execute strategic Digital Marketing plans to accelerate online sales and revenue.
- Lead and inspire the marketing team, aligning their efforts with the company’s growth objectives.
- Manage the Marketing budget, ensuring maximum ROI for campaigns and initiatives.
- Oversee all digital marketing channels, including SEO, PPC, social media, and email marketing, driving traffic and conversions.
- Continuously optimise our website for an exceptional user experience.
- Use data-driven insights to identify growth opportunities and inform decision-making.
- Collaborate across departments to ensure seamless customer satisfaction and retention.
About You
We’re looking for a seasoned Digital Marketing leader who brings:
- Proven experience leading ecommerce teams in a high-growth, £10M+ turnover retail environment.
- Expertise in ecommerce management, digital marketing, and driving customer acquisition strategies.
- Advanced knowledge of SEO, PPC, social media, and email marketing.
- A results-driven mindset, with a strong track record of achieving sales, traffic, and conversion goals.
- Exceptional leadership skills, with a passion for developing and mentoring talented teams.
- Expertise in retail calendar campaign management
- Analytical expertise, with experience leveraging tools like Google Analytics to inform strategy.
Your Impact
- Drive growth across all ecommerce KPIs, including traffic, sales, and conversion rates.
- Deliver engaging, high-ROI digital campaigns that position Get Laid Beds as a leader in our market.
- Create a seamless, engaging user experience that delights customers and builds loyalty.
Benefits
- Competitive salary.
- Flexible working options (hybrid model).
- Generous staff discounts on our products.
- A supportive and innovative team environment.
What’s Next?
If you’re ready to lead a premium brand on a journey of growth, we’d love to hear from you.
Apply Now!
Together, we’ll create handcrafted dreams, one bed at a time.
Job Types: Full-time, Permanent
Benefits:
- Company pension
- Employee discount
- Free parking
- On-site parking
Schedule:
Ability to commute/relocate:
- Leicester LE2 9UT: reliably commute or plan to relocate before starting work (required)
Experience:
- Managing a Digital Marketing Team: 3 years (required)
Work authorisation:
- United Kingdom (required)
Work Location: Hybrid remote in Leicester LE2 9UT
