Email Marketing Manager
Brighton, East Sussex
Salary £40,000 - £52,000
Hybrid 3 day office based and 2 from home
Talent Hub is working in partnership with a respected Financial Services company. Their Brighton based team is looking for a skilled CRM Manager to deliver their customer communications programs and develop their automated trigger email campaigns. They require someone from either financial or professional services, with a strong background in CRM and customer comms for retention and upselling purposes. Experience of using Salesforce is also required for this job.
For this Email Marketing Manager job you should have:
- Proven skills in creating and delivering customer communications campaigns, from strategy, planning, content creation, delivery, analysis and reporting.
- Previously designed and delivered automated trigger campaigns, is essential for this role.
- A thorough understanding and working knowledge of Saleforce and other email software.
- Worked in either professional or financial services for at least 3 years.
- Previously worked at Manager level, delivering successful complex email campaigns for customer retention.
- Strong understanding of digital marketing channels and techniques.
- Excellent copywriting and content creation skills.
- Strong analytical and reporting skills.
Responsibilities for this Email Marketing Manager job include:
- Design, implement, and manage a comprehensive customer communications programmme to enhance customer retention across the lifetime of the customer.
- Create content for multi-channel comms, across various digital platforms to optimise customer engagement.
- Manage the planning, execution, delivery and success of customer communication campaigns.
- Utilise and analyse customer data to identify opportunities to improve and optimise future campaign activities.
Benefits:
- 25 days holiday
- Option to buy more holiday
- Gym Membership
- Private healthcare
- Excellent pension
- Many many more
