About us
At Halfords, our mission is to inspire and support a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range. We are dedicated to providing our customers with an integrated, unique, and convenient service experience—from e-bike and electric vehicle servicing to on-demand solutions. Our commitment is to foster customer loyalty by offering compelling reasons to keep coming back to our stores, ensuring a lifetime of motoring and cycling enjoyment.
The teams at our Redditch Support Centre work with every other area of our business, putting them at the heart of the action and playing a key role in our success and growth. Everyone brings their individual knowledge and experience to work every day, working as one team to keep things moving smoothly.
If you’re willing to get stuck in, you’ll love it here too. So put yourself at the heart of a dynamic, fast-paced working environment where expertise and focus take people far.
About the role
As a Digital Front-End Developer within the Optimisation team, this role is primarily to support the A/B testing programme by building best in class optimisations via our A/B testing tool Webtrends Optimize. This role will play an essential part in the end-to-end Digital optimisation & development cycle.
Key Responsibilities
- Building A/B tests within Webtrends Optimize to support our end-to-end Digital optimisation & development cycle.
- Build strong relationships with Product, UX, IT and Development functions to ensure that tests are built and deployed onto site to the highest standards, ensuring familiarity with our existing codebase to avoid on-site issues.
- Ensure all code conforms to industry best practice, is optimised for core web vitals and provides a first-class user experience.
- Support the Digital team to ensure that all tests are delivered on time, to brand/ UX/UI guidelines, ensuring this meets customer expectations.
- Set and manage approval deadlines & ensure timely, appropriate sign off has been obtained for all work.
- Support the development roadmap, working closely with UX, UI and designers to ensure that all build work is carried out on time and to brief.
- Support the QA process for the team, performing timely checks on website code – identifying, highlighting and correcting issues as appropriate.
Skills & Experience
- HTML and CSS
- JavaScript, jQuery
- Experience using A/B testing tools, ideally Webtrends Optimise
- A good working knowledge of e-commerce platforms
- Strong written, verbal and visual communication skills
- Responsive design
- UI & UX design principles, including wire framing, mobile first & user-centric design
- Confidence to plan and delegate tasks
- Inquisitive and determined
- Demonstrable relevant industry experience, ideally in a retail or e-commerce business
- Problem solving skills through understanding of Digital systems and metrics
- The ability to think creatively and deliver clever concepts
- The foresight to put themselves in the shoes of the user
Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.
