Are you a creative marketer with a flair for content creation? Join Alliance Manchester Business School (AMBS), an innovative and world-renowned institution that’s shaping the future of business.
We’re looking for a Marketing Officer (Content) to play a pivotal role in the marketing and recruitment strategy for our MBA and MSc Financial Management programmes. Working closely with our MBA Recruitment Team and other stakeholders, you’ll craft engaging, accessible, and innovative content that captures the essence of AMBS and inspires prospective students from across the globe.
What you’ll do
- Content creation: Develop multi-channel marketing content, from web and email campaigns to social media, podcasts, and videos, to support MBA and MSc recruitment.
- Collaboration: Work with internal teams and external agencies to ensure content is on-brand, engaging, and effective.
- Website coordination: Keep programme pages fresh and optimised for SEO, ensuring accuracy in content, dates, and pricing.
- Campaign support: Leverage CRM systems (Salesforce) to develop targeted email campaigns and nurture prospective leads.
- Thought leadership: Collaborate with academics to produce content that positions AMBS as a leader in business education.
- Programme promotion: Enhance brand awareness, drive enquiries, and help achieve recruitment targets.
Induction & onboarding
Your journey begins with an in-depth three-month induction programme, where you’ll work closely with our MBA Recruitment Team. During this time, you’ll learn about our programmes by shadowing colleagues and immersing yourself in the student recruitment journey. This hands-on experience will provide the insights you need to create impactful marketing content and ensure a seamless start in your role.
What we’re looking for
- Proven experience creating multi-channel marketing content.
- Strong knowledge of CMS, CRM (Salesforce desirable), and email platforms.
- Outstanding communication skills, including copywriting and editing.
- Strong organisational and project management skills, with the ability to juggle multiple tasks and meet deadlines.
- A keen eye for detail, ensuring accuracy, consistency, and quality in all content.
- A good understanding of SEO-optimised content and accessibility guidelines.
- Collaborative, proactive, and adaptable, with up-to-date marketing knowledge.
Why join us?
At AMBS, you’ll be part of a supportive team that values creativity and innovation. It’s an exciting time to join us as we celebrate our 60th anniversary in 2025. You’ll shape campaigns that inspire and have the opportunity to grow professionally in a vibrant, forward-thinking environment.
What you will get in return
- Fantastic market leading Pension scheme
- Excellent employee health and wellbeing services including an Employee Assistance Programme
- Exceptional starting annual leave entitlement, plus bank holidays
- Additional paid closure over the Christmas period
- Local and national discounts at a range of major retailers
As an equal opportunities employer we welcome applicants from all sections of the community regardless of age, sex, gender (or gender identity), ethnicity, disability, sexual orientation and transgender status. All appointments are made on merit.
The University will close on the 20th of December 2024 until the 2nd of January 2025, any enquiries submitted during the break will be answered when the University re-opens in the new year.
Our University is positive about flexible working read more about flexible working here.
Hybrid working arrangements may be considered.
Please note that we are unable to respond to enquiries, accept CVs or applications from Recruitment Agencies.
Any CV’s submitted by a recruitment agency will be considered a gift.
Enquiries about the vacancy, shortlisting and interviews:
Name: Neil Horne, Senior Marketing Officer
Email: neil.horne@manchester.ac.uk
General enquiries:
Email: People.recruitment@manchester.ac.uk
Technical support:
https://jobseekersupport.jobtrain.co.uk/support/home
This vacancy will close for applications at midnight on the closing date.
Please see the link below for the Further Particulars document which contains the person specification criteria.
