vServices Ltd is looking to recruit an experienced, generalist digital marketing specialist. The role is varied, challenging and with a high degree of autonomy and responsibility. You will play an active role in driving the company’s marketing to both B2B and B2C audiences and will be responsible for ensuring that the integrity of the company’s brand in all forms of external and internal communication is maintained. vServices is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, or gender identity or any other basis as protected by applicable law.
Education – Graduate – CIM qualification or equivalent marketing qualification preferred
Experience – Relevant work experience for more than 3+
Key Responsibilities
All marketing operations for the company, to both B2B and B2C audiences
Organise and represent the company at business events, seminars and exhibitions
Responsible for production of advertisements, editorial, newsletters and other PR materials
Responsible for the company’s e-marketing strategy and social media platforms
Draw up the annual marketing budget for approval and ongoing review
You live, breath, eat and sleep social media and know what great digital content looks like.
You love the challenge of developing and delivering engaging global campaign content for different digital platforms and social channels in a variety of formats be it the written word, video or visual design
You’ve delivered successful creative campaigns across websites, Twitter, Facebook, LinkedIn, SlideShare, YouTube and Instagram for organic and paid activity
You’ve tracked and optimized social program execution including metrics and measurement
You’ve worked as part of a digital marketing team, alongside an agency and writer. You’ve worked with global marketing colleagues, so you are great at collaborating whatever the team’s location and are used to working independently at times.
You’ve worked with Google Analytics, Radian 6, Social Studio, LinkedIn Elevate or other related content and reporting tools.
You’re interested in what’s going on in the world of digital – from analytics, AI, design, innovation to marketing, you like spotting and sharing relevant business trends.
You come up with big ideas that you can deliver on, have worked in a complex environment, delivering projects for and working with a range of marketing colleagues, are perpetually curious, have contagious enthusiasm alongside amazing project management skills
Competencies
Running Social Media Campaigns
Working with: the channel marketing team and a range of marketing colleagues across brand management, advertising, events, sponsorship, media, recruitment, digital, as well as agencies and partners.
Core skills: strong writing, creative, strategic, analytical and collaboration skills.
Experienced marketer with a background in marketing professional services organisation
Excellent interpersonal skills, creative, great communication, able to inspire others
Current working knowledge of digital marketing, including social media, web/SEO etc
Able to work under own initiative and autonomy and able to project ideas to Senior Management
