Marketing PR and Outreach Manager - Consumer Rights Energy - Liverpool
Job Role: Marketing PR and Outreach Manager
Salary: 28-32k.
Location: Liverpool
Consumer Rights Energy are looking for an exceptional PR and Outreach Manager to lead their digital PR and join their growing Liverpool Office.
Key Responsibilities:
1. Develop and Execute Digital PR Strategies:
Create innovative PR strategies to enhance our online presence with a view to improve search engine rankings.
Collaborate with the marketing team to align PR efforts with overall marketing goals.
Stay up-to-date with industry trends and best practices in digital PR and outreach.
2. Build and Nurture Relationships:
Establish and maintain strong relationships with influencers, bloggers, journalists, and industry professionals.
Identify key contacts and stakeholders in our industry and engage with them effectively.
Leverage these relationships to secure media coverage, collaborations, and partnerships.
3. Content Creation:
Craft compelling and engaging content for PR campaigns, including press releases, pitches, Q&As, and blog posts.
Ensure that all content aligns with our brand voice and messaging.
Collaborate with our content team to create content that resonates with our target audience.
4. Backlink Building:
Collaborate with external companies and partners to create backlinks that enhance our website's authority and search engine ranking.
Develop and implement strategies to acquire high-quality backlinks from reputable sources.
Stay informed about SEO best practices and algorithm updates to optimise backlink strategies.
5. Monitoring and Reporting:
Monitor the success of PR campaigns through analytics tools and data tracking.
Compile and analyse data to measure the impact of PR efforts.
Generate regular reports and insights to make data-informed decisions for future PR and backlink strategies.
We're seeking candidates who have:
- A minimum of 3 years' robust PR experience, showcasing a history of leading successful campaigns.
- Innovative ideas and eagerness to learn a new sector
- A solid grasp of the relationship between digital PR and SEO
- A history of forging relationships with media outlets, influencers etc
- The ability to work in a fast-paced environment
What happens after I apply?
If your application is shortlisted for the position; our recruitment team will be in touch with you. We will try to call you first, so please be aware of any calls. If we are unable to reach you, we will leave you a text message and/or email to let you know we have tried to contact you.
Qualifications
- Strong background in public relations
- Excellent communication and interpersonal skills
- Proven experience in developing and implementing PR strategies
- Ability to build and maintain relationships with media outlets
- Proficiency in creating compelling content for press releases and media pitches
- Experience in managing PR campaigns and outreach initiatives
Job Types: Full-time, Permanent
Pay: £25,954.17-£30,000.00 per year
Benefits:
- Casual dress
- Company events
- Company pension
- Free parking
- On-site parking
- Transport links
Schedule:
Ability to commute/relocate:
- Liverpool: reliably commute or plan to relocate before starting work (required)
Experience:
- Public relations: 3 years (required)
Work Location: In person
