Overview
Location: Leeds
Team: Marketing
Reports to: Brand Communications & ESG Director
We are looking for a dynamic and experienced Email Marketing Manager to join our team at 75Media. Based in our Leeds office, you will collaborate closely with the marketing and sales teams to craft and execute impactful email marketing campaigns using HubSpot. Your work will play a vital role in enhancing lead generation, optimising marketing and sales efforts, and contributing to our business growth.
Duties and responsibilities
Email campaign management
- Own the setup, delivery, and optimisation of email marketing automation campaigns using HubSpot’s Sales Hub and Marketing Hub Pro.
- Design and implement high-quality email automation campaigns that drive demand efficiently and at scale.
- Deliver targeted, content-driven campaigns to support lead generation, nurturing, scoring, and event promotion.
Collaboration and strategy
- Contribute to the creation and execution of the digital marketing plan and Account-Based Marketing (ABM) activities in partnership with the wider commercial team.
- Work closely with the marketing and sales teams to align campaign objectives and ensure effective data integration across systems.
- Collaborate with team members to develop engaging email templates, landing pages, and dynamic content.
Analytics and optimisation
- Monitor, analyse, and report on campaign performance against KPIs, providing actionable insights to improve outcomes.
- Support strategic projects, including segmentation, database growth, email deliverability, and performance reporting.
Brand and content management
- Ensure all campaign materials align with our brand’s visual identity and tone of voice, acting as a brand guardian.
- Partner with the marketing team to manage content creation, ensuring compelling and promotional messaging across all formats and channels.
Skills and expertise
Experience
- Min 2-3 years of experience in email or CRM marketing.
- Expert in using HubSpot CRM (certifications highly desirable).
- Strong track record of managing end-to-end email marketing campaigns.
- Experience in using marketing automation platforms, CMS tools, and database management.
- In-house experience in a similar role (preferred).
Skills & Knowledge
- Proficiency in email frameworks, lead routing, and sales/marketing system integration.
- Ability to edit and adapt content for various promotional channels.
- Knowledge of performance metrics, KPIs, and reporting tools.
Personal attributes
- Passionate about digital marketing and content creation.
- Confident in owning projects and presenting ideas.
- Detail-oriented, proactive, and quality-driven.
- A collaborative team player with strong communication skills.
Salary and benefits
At 75Media, we foster an environment of collaboration, innovation, and growth. You’ll have the opportunity to shape impactful campaigns, contribute to strategic decisions, and be part of a team that values creativity and results.
We offer a competitive salary and commission package, alongside the following benefits:
- Clear career progression and growth opportunities.
- Private healthcare schemes.
- Access to contemporary, state-of-the-art co-working facilities at Leeds City Centre and UK Cubo regional offices.
- Opportunities to participate in ESG (Environmental, Social, and Governance) volunteering days.
- Ongoing training and development programs.
Closing date for applications: 12noon Wednesday 15th January
(no agencies please)
