Soap Media is seeking a creative and driven Social Media Manager to join our team. As a Social Media Manager, you will play a crucial role in enhancing our clients’ online presence through strategic social media management. Your expertise will be pivotal in crafting engaging content, fostering meaningful online communities, and executing effective social media strategies.
- Engaged management team and consistent 8+ NPS
- Fully remote role
- Provision for training, equipment and wellbeing
- Structured and supported personal development time every Friday
- Access to the Health Assured Employee Assistance Programme (EAP)
- Pitch for a promotion up to four times a year!
- Occupational sick pay scheme
- Birthday off and an extra day off for every year of service
- Access to meeting spaces in Manchester and Preston
- Conduct thorough audits of clients’ existing social media accounts, and those of competitors to identify strengths, weaknesses, and opportunities.
- An understanding of where OSM sits within an omnichannel strategy, and devising email strategies that align and contribute to the wider goals and ambitions.
- Develop tailored social media strategies that align with clients’ goals and target audiences.
- Stay updated with industry trends, algorithms, and best practices to ensure effective strategy formulation.
- Create or brief compelling and relevant content for various social media platforms, including but not limited to, Facebook, Instagram, Twitter, and LinkedIn.
- Craft engaging and informative posts that reflect clients’ brand tone of voice and resonate with their target audiences.
- Collaborate with designers and other creatives to develop visually captivating assets that complement social media posts.
- Implement strategies to organically grow clients’ social media follower base across platforms.
- Foster active engagement with followers through timely responses, interactions, and community-building initiatives.
- Monitor follower sentiment and feedback to make data-driven adjustments to content and engagement strategies.
- Initiate and participate in conversations relevant to clients’ industries to establish them as thought leaders.
- Identify and engage with influential users and potential brand advocates within the social media community in that industry.
- Moderate discussions, address inquiries, and manage potential conflicts in a professional manner.
- Create comprehensive social media reports showcasing key performance metrics and insights to clients.
- Analyse data to provide actionable recommendations for optimising content and engagement strategies.
- Continuously refine reporting methods to track progress and demonstrate the impact of social media efforts.
- Participate in new client pitches, contributing insights and expertise on organic social media strategies.
- Collaborate with the sales team to develop robust proposals tailored to potential clients’ needs and objectives.
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent work experience).
- Aware of and leveraging AI in day to day work.
- Proven experience as a Social Media Executive or Manager, preferably within an agency environment.
- Demonstrable track record of crafting successful social media strategies and driving engagement.
- Proficiency in using social media management tools and analytics platforms.
- Excellent written and verbal communication skills with a keen eye for detail.
- Strong organisational skills and the ability to manage multiple clients, budgets and projects simultaneously.
- Creativity and a passion for staying up-to-date with the latest social media trends and technologies.
Living Our Values: You’re not just ticking boxes; you’re a living, breathing embodiment of Soap’s values in everything you do.
Accountability: You take ownership like a pro – clients, budgets, outcomes, your domain; you name it, you’ve got it covered.
Thought-Leadership: You’re not a follower; you’re the one leading the charge. Always on the industry’s pulse, introducing cutting-edge ideas into your department.
AI: The AI enthusiast, forever on a quest to weave AI magic into your role and the agency to improve efficiency and quality.
Collaboration: You’re the maestro of relationships and teamwork, sharing strategies within the team, presenting brilliance to clients, and giving kudos to your peers.
Soap Advocate: Beyond the office walls, you’re the Soap cheerleader, shouting our successes on social media and wherever you go.
Problem-Solving: Challenges are your playground. You’re the go-to person when things get tricky.
Data-Backed Strategy: Your decisions? Always backed by data. Because why guess when you can know?
Process Driven: You’re the guardian of processes and documentation, understanding their importance like no other. Because a well-documented process is the secret sauce to seamless success!
