We are looking for a hungry and driven Marketing Manager to help us build on top of the success we have had over the past 12 months, by focusing on all of our key markets (UK, FR, DE).
You will report directly to the Chief Revenue Officer and will be tasked with defining the strategy and executing against the plan to deliver brand awareness through to lower funnel activity. You will be a key member in our commercial team, working alongside sales and account management, as well as being a strong partner to other areas of the business including product and tech.
RESPONSIBILITIES
Strategy/planning
- Build marketing plan for each respective market in-line with mediarithmics GTM
- Define the strategy to increase awareness with our core ICP
Hubspot/CRM
- Iterate and develop HubSpot workflows / automation to nurture and drive leads
- Ensuring sales teams keep HubSpot data up to date for workflows
- Iterate data captured in HubSpot
Content
- Creation of content in English first + translations into local language (where required)
- Including blogs, case studies, PR releases, co-branded content, whitepapers etc.
Events
- Identify lead generation/awareness events in UK, FR and DE
- Plan & deliver internal events in relevant markets
- Organise co-sponsored dinners with partners in relevant markets
SEO/Social
- Managing LinkedIn + social networks including posting / relevant audits each week
- Working on Website SEO strategy
Measurement
- Develop measurement framework, including tracking of MQLs, SQLs, opportunities
- Being accountable for marketing generated revenue pipeline
REQUIREMENTS:
- You are a marketing superstar — you have a proven track record of achieving qualitative and quantitative goals while adapting the marketing strategy to the local context
- We expect a minimum of 5 years marketing experience in SaaS/Martech/Adtech in an enterprise environment — if you have less and think you are suited to the role, please challenge us
- You have primarily worked in a B2B marketing environment
- You have a high attention to detail — which has helped you deliver high quality output across the board
- You can work with autonomy and agility with limited supervision, the force is strong with you
- You are curious — you want to understand concepts and develop your skills
- You are a team player — you can demonstrate that you work well with a
group to achieve a common goal, aligning with our values of Humility and Honesty
WHY WORK WITH US?
- World class product
- Competitive package + potential equity
- Hybrid working (office & home based)
- Private Healthcare
- Gym & phone subsidy
- Your choice of computer equipment
- Access to personal development opportunities
- 25 days holiday
- Awesome culture with regular travel to Paris
