Wripple is looking for a Social Media Influencer Strategist for one of our clients in the airline industry. This is a 40 hour/week, 12-month contract with possibility for extension. You must be able to go onsite to the client's headquarters 2 days/week in south Atlanta.
The Influencer Strategist will bring creativity and culture together to forge meaningful connections. We're looking for someone with a deep understanding of the social
media landscape and a passion for developing relationships that elevate the brand. This role will be responsible for collaborating with top creators, overseeing influencer campaigns from start to finish, and crafting stories that resonate with audiences around the globe.
As part of the team, you’ll be instrumental in shaping the company's influencer strategy—building a network of exceptional partners, overseeing agency collaborations, and driving campaigns that inspire millions. We're seeking a strategic, collaborative thinker who can expand our influencer strategy, creating partnerships that not only elevate the brand but also connect deeply within culture.
Key Responsibilities:
• Craft and lead the brand's influencer strategy, ensuring we're not just part of the conversation—we’re creating it.
• Oversee influencer campaigns from the ground up, working cross-functionally with internal
teams and stakeholders and ensuring messaging aligns with broader marketing objectives.
• Build authentic, lasting relationships with our influencer partners.
• Grow the brand's Influencer Brand Ambassador program and empower our creators to be the
ultimate brand champions.
• Maintain a pulse on social media and influencer trends, making sure we stay ahead of the
curve.
• Lead the partnership with our new influencer agency, focusing on effective onboarding and
ongoing campaign management.
• Manage the brand's influencer marketing discovery tool and partner.
What you need to succeed (qualifications):
• 5+ years of experience in influencer marketing or similar roles.
• Demonstrated experience managing end-to-end influencer campaigns for large consumer
brands.
• A natural at building relationships—you know how to make influencers feel seen, heard, and
appreciated.
• Enthusiastic about culture and social media, with a deep understanding of major social
platforms and influencer best practices.
• Excellent organizational skills, with the ability to juggle multiple projects and keep them on
track.
• Strong strategic thinking with a creative mindset—you're as comfortable building a plan as you
are bringing it to life.
• Excellent communication skills, both written and verbal, with the ability to collaborate
effectively across teams and with external partners.
• Strong background in planning and staffing influencer events.
• Experience negotiating and overseeing influencer contracts and payments is preferred.
ABOUT WRIPPLE:
Wripple is the first Agency Services Platform that connects clients with independent talent to create teams that thrive in an on-demand world. Our platform allows clients and talent to achieve speed, flexibility, and control of their projects and business.
Our mission is to provide clients, talent, and partners the freedom to do their very best work through a new platform that enables smart team building by matching organizations with proven on-demand digital marketing & experience talent. Wripple is continuously looking for the highest quality independent talent. Our platform provides freelancers with a complete operating system to land verified opportunities and focus on doing great work.
Let our Business Development team do the hard work to find qualified blue-chip clients that you get matched with based on your capabilities and the type of work you love to do. Take control of how you want to work through Wripple’s Talent Dashboard: set your rates and preferences for how & when you want to work; receive online project briefs to determine whether to pursue; update your profile as your situation and skills change· Outsource the back office to Wripple, including payment, tax compliance as well as data and insights that help you make decisions for your business
There is absolutely no cost to be a member of Wripple. The process is simple. If you have the background for this specific role, please send your resume through the LinkedIn application process.
If you are not a direct match for this role, you can be considered for other opportunities by applying here: https://www.wripple.com/apply-to-join. After applying, you’ll be invited to interview and if your background is a match for the type of roles we have at Wripple, you’ll be approved to join our talent marketplace.
