Job Summary:
We are seeking a highly motivated and creative individual to join our company in the role of Digital Marketing Assistant. The primary responsibility of this role will be to support digital marketing efforts, including SEO, PPC, copywriting, content creation and website management for multiple clients.
Responsibilities:
- Conducting keyword research and optimising website content for search engine optimisation (SEO).
- Develop and execute marketing and content plans aligned with client strategy
- Creating and implementing digital marketing strategies across multiple channels, such as social media, email marketing, and PPC campaigns.
- Developing engaging and effective copy for various digital marketing materials, including blog posts, social media updates, and email campaigns.
- Manage content schedules across social media, newsletters, and blogs, coordinating with other team members where needed
- Assisting with website management tasks, such as updating website content, improving website speed and performance, and ensuring the website is optimised for conversions.
- Collaborating with other team members to brainstorm new ideas and strategies to improve digital marketing efforts.
- Lead and engage the rest of the team in the agency’s own marketing efforts
- Ongoing liaison with clients and other team members to coordinate projects
- Attend client meetings to present ideas, provide updates, and refine strategies based on feedback
- Analysing and reporting on the performance of digital marketing campaigns and making recommendations for improvements.
Requirements:
- Strong written and communication skills
- Familiarity with digital marketing channels, such as social media, email marketing, and PPC advertising
- Ability to work in a fast-paced environment and manage multiple projects simultaneously
- Strong analytical skills and the ability to interpret data to drive insights and recommendations
- Proactive and hands on approach.
Preferred:
- Bachelor's degree in Marketing, Communications, or a related field
- Experience with SEO best practices & tools
- Experience with website management, including content management systems (CMS)
- Experience with Google Analytics
- Experience with design platforms (for example Adobe creative suite)
This is a great opportunity for an entry level professional to gain experience and develop skills in digital marketing while working with a team of experienced professionals. If you are a detail-oriented self-starter with a passion for digital marketing, we encourage you to apply for this exciting role.