1 year fixed term role

Are you passionate about social media and creating impactful, engaging content? University of Gloucestershire is on the hunt for a creative Social Media Marketing Officer to manage and grow our digital presence and help to recruit students.

About the role:

Run our social media channels, ensuring timely and relevant engagement.
Devise innovative social media strategies alongside the Content and Brand Manager.
Craft compelling content (paid and organic) to inspire audiences throughout the academic cycle.
Develop integrated campaigns to boost student recruitment and university visibility.
Analyse performance data to report the impact of campaigns and drive improvement.
Stay ahead of social media trends, championing innovation in the Higher Education sector and work with student ambassadors to co-ordinate ambassador led content

What We’re Looking For:

A degree or equivalent experience in social media marketing.
Proven experience in implementing social media strategies and campaigns.
Experience in creating short form content for TikTok and Instagram reels
Someone who can work independently, use their initiative and build up good relationships with stakeholders
Good copywriting skills tailored to diverse audiences and platforms.
A proactive team player with excellent communication, IT, and problem-solving skills.
A commitment to inclusivity and creating a welcoming environment for all.

Desirable: Experience in Higher Education marketing, agency work, or skills in design, photography, and videography.

Why Join Us?

Be part of a dynamic team shaping the university’s digital future. Enjoy opportunities for professional development, flexible working, and contributing to an innovative environment where your creativity and ideas can thrive.

Ready to make your mark? Apply now and be a key voice of University of Gloucestershire.

This is a hybrid role and the successful candidate will be expected to work 3 days a week on campus.

The University is committed to building a diverse and inclusive staff community and welcomes applications from currently under-represented sections of our workforce. We are proud to be a Disability Confident Leader, guaranteeing an interview to everyone who meets the definition of disability set out in the Equality Act 2010 and the essential criteria contained within the person specification.

Contact details

If you have any questions, please contact the content and brand manager, Molly James (mjames7@glos.ac.uk).

Key dates

Closing date: 12th January 2025

Interview: 22nd January 2025

To avoid disappointment please apply early, should we find a suitable candidate we will close the advert.

For more information about out benefits and working for the University please click here

University of Gloucestershire

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Social Media Officer