Job Description

Comptoir Gourmand is seeking a creative and driven Social Media and Content Creator to join our team. This role is perfect for someone passionate about videography, social media strategy, and digital marketing, with the ability to bring fresh ideas to our brand. The successful candidate will manage our social media presence across Instagram, TikTok, and YouTube, with a focus on producing engaging video content, while also overseeing email marketing and in-house promotional tools.

Key Responsibilities

Social Media Management (80%):

Manage and grow two social media accounts (Instagram, TikTok, YouTube).

Create, edit, and post high-quality videos (Reels, YouTube Shorts, TikTok).

Develop content for YouTube to showcase our bakery workshops, focusing on growing our channel.

Understand and optimize content based on platform algorithms.

Target diverse audiences, including Millennials, Gen Z, and Baby Boomers.

Implement cross-platform strategies (e.g., driving Instagram followers to YouTube).

Identify potential sponsorship and revenue streams through media content.

Collaborate with our catering and events departments to create promotional videos.

Marketing and Design (20%):

Monitor performance metrics and provide regular reports on marketing efforts.

Create email marketing campaigns using tools such as Mailchimp or similar platforms.

Design in-house marketing materials such as A-board posters and signage, ensuring consistency with brand guidelines.

Requirements

Proven experience managing social media accounts, particularly Instagram, TikTok, and YouTube.

Strong videography and video editing skills, with proficiency in tools like Adobe Premiere, Final Cut Pro, or similar.

In-depth knowledge of platform algorithms and best practices for video content.

Ability to target and engage diverse age groups (Millennials, Gen Z, Baby Boomers).

Creativity in producing visually appealing and engaging content.

Experience with email marketing platforms and basic graphic design.

Knowledge of potential revenue generation through social media (e.g., sponsorships, collaborations).

Excellent communication and time management skills.

Benefits

Opportunity to be part of an established bakery brand with over 20 years of history.

Creative freedom to develop and grow our social media presence.

Work in a dynamic, supportive environment with a focus on quality and innovation.

Unique working environment

Free coffee and lunch from our bakery!

If you are passionate about digital media, enjoy creating compelling content, and want to help shape the future of our brand, we would love to hear from you!

Comptoir Gourmand jobs

Social Media Manager