Core Highways are a leading provider of temporary traffic management, barrier solutions and events signage. People are the heart of our business. We recognise each and every individual’s value and commitment and we know that the success of our business is only made possible by the drive and enthusiasm of our people.

We are seeking a dynamic and experienced Marketing Specialist to join our Commercial team. This role will be responsible for leading and managing marketing and external communications to support our exciting growth ambitions. The successful candidate will be taking ownership and shaping our marketing strategy, setting targets and measuring return on investment, creating and distributing promotional material, building relationships with our clients and partner organisations, responding to customers’ queries and comments on social media and networking during marketing events.

Ultimately, you will act as our brand’s voice to impress our customers and attract new clients. This will be a remote role with occasional national travel.

Key Responsibilities:

· Own and shape our marketing strategy

· Set targets, objectives and budgets

· Monitor performance and drive execution of our marketing strategy

· Promote our products and services

· Coordinate the design of promotional material and distribute in online and offline channels

· Advertise our company and products/services on various media platforms

· Plan conferences, stands and events

· Analyse competitor branding and market positioning.

· Plan interviews and press releases

· Produce marketing copy for social media and our website

· Track ROI for marketing campaigns, monitor budget spend and report progress

· Join social media groups and professional platforms to discuss industry-related topics

· Monitor corporate website and social media pages to respond to queries

· Network with industry experts and potential clients to drive brand awareness

· Evaluating productivity and marketing strategies’ return on investment (ROI).

Skills & Experience:

· Degree in Marketing, Communications, Public Relations or equivalent.

· Proven experience as a Marketing Communications Specialist or similar role

· Familiarity with B2B marketing campaigns

· Proficiency in MS Office and other web content tools

· Knowledge of SEO and Google Analytics would be highly beneficial

· Experience with marketing campaigns on social media

· Excellent verbal and written communication skills

· Good presentation skills

· A minimum of 5 years' experience would be beneficial

· Knowledge of digital marketing best practices.

· Experience with marketing tools and software.

· Excellent organisation and communication skills.

· Leadership, problem-solving, and networking skills.

· Good time-management skills.

What we offer:

· Competitive salary of £35,000-£40,000

· 33 days holiday per year – Inclusive of bank holidays

· Life assurance

· Enhanced maternity pay*

· Pension scheme

· Holiday purchase scheme*

· Employee Benefits Hub – offering retail discounts, rewards and perks on over 1,000 brands

· Digital GP Access including free and unlimited counselling

· Employee Assistance Program – providing free 24/7, professional and confidential advice on any issue both personal and work related

· Free Wellbeing App – access to the latest in wellbeing support for example, virtual fitness programs, help to stop smoking etc

· Company competitions to win cash prizes

· CPD: support and training to develop your career and skills

*after qualifying period

We are an equal opportunities employer.

As a Disability Confident Leader, we recognise that everybody is different and strive to harness those differences to create an inclusive environment where individuals feel valued, their talents are recognised and they are given every opportunity to develop their full potential.

For further information or an informal conversation please get in touch.

Job Types: Full-time, Permanent

Pay: £35,000.00-£40,000.00 per year

Benefits:

Company pension
Work from home

Schedule:

Monday to Friday
No weekends

Education:

Bachelor's (preferred)

Experience:

Digital marketing: 5 years (required)
Marketing: 5 years (required)

Work Location: Remote

Core Highways Group jobs

Marketing Specialist