Overview
We are seeking a dynamic and creative Social Media/Marketing Manager to join our team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a strong understanding of public relations, social media management and marketing strategies, as well as the ability to analyse trends and metrics to optimise performance.
Responsibilities
- Develop, implement, and manage our social media strategy across various platforms including Instagram, and TikTok.
- Create engaging content that resonates with our target audience while maintaining brand voice and consistency.
- Monitor social media channels for trends, feedback, and engagement opportunities; respond promptly to comments and messages.
- Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
- Analyse performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
- Stay up-to-date with the latest industry trends, tools, and best practices in social media management.
- Manage relationships with influencers and partners to enhance brand visibility.
- Prepare regular reports on social media performance for internal stakeholders.
Skills
- Proven experience in public relations and social media management is essential.
- Strong writing, editing, and communication skills with an eye for detail.
- Proficiency in using social media management tools and analytics platforms.
- Ability to think creatively and strategically about content creation and audience engagement.
- Excellent organisational skills with the ability to manage multiple projects simultaneously.
- Strong understanding of current digital marketing trends and best practices.
- A proactive approach to problem-solving with a focus on results.
If you are passionate about social media and have a knack for creating compelling content that drives engagement, we would love to hear from you!
Job Types: Full-time, Permanent
Pay: £25,000.00-£30,000.00 per year
Benefits:
Schedule:
Ability to commute/relocate:
- Shildon DL4 2RA: reliably commute or plan to relocate before starting work (required)
Experience:
- Social media marketing: 1 year (required)
Work Location: In person