Job Summary
As a Social Media Manager , you will be responsible for developing and executing dynamic social media strategies across three brands. Your role will focus on creating captivating content, driving engagement, and boosting brand visibility.
Key objectives include building brand recognition, enhancing customer interaction, and tracking performance metrics to demonstrate ROI.
You'll also be responsible for staying on top of emerging social media trends, collaborating with internal teams, and managing paid campaigns, all with the goal of fostering growth and strengthening our digital presence.
Responsibilties
Develop Social Media Strategies:
- Create and implement social media strategies for our three brands to boost engagement and awareness. Deliver monthly reports assessing performance.
Content Creation
- Produce engaging content for social media platforms, including articles, posts, and multimedia. Collaborate with internal teams and creatives to ensure alignment with the brand's tone of voice and goals.
Campaigns & Competitions
- Develop and oversee social media campaigns and competitions that captivate our audience and drive growth.
Trends & Innovation:
- Stay on top of social media trends, platform updates, and emerging digital technologies. Report monthly on new trends and apply them to strengthen our brands.
Customer Interaction
- Monitor social media interactions, responding to customer comments, and maintaining a positive brand image.
Performance Metrics & Reporting
- Regularly analyse key performance indicators (KPIs) like reach, engagement, and ROI. Use tools like Google Analytics and Facebook Insights to optimise performance.
Community Engagement
- Engage with online communities to build brand passion and increase recognition.
Collaborative Content Development
- Work closely with other departments to develop impactful, consistent social media content.
Qualifications & Experience:
- Proven experience as a Social Media Manager or similar role.
Platform Knowledge
- Strong understanding of all social media platforms, marketing tools, and analytics (Google Analytics, Facebook Insights, etc.).
Creativity
- A flair for content creation with strong writing and editing skills.
Analytical Ability
- A strong grasp of data analysis and social media metrics to track campaign performance and ROI.
Communication
- Clear, professional communication skills, both written and verbal, with the ability to engage audiences.
Team Player
- Comfortable working in a collaborative, fast-paced environment while managing multiple projects. Ability to work independently and deliver on tight deadlines.
If you're passionate about social media, keen on driving growth, and ready to take our brands to new heights, we want to hear from you!
Job Types: Full-time, Permanent
Pay: £25,000.00-£30,000.00 per year
Benefits:
- Additional leave
- Casual dress
- Company events
- Company pension
- Discounted or free food
- Free parking
- Health & wellbeing programme
- Life insurance
- On-site parking
- Private medical insurance
- Sick pay
- Store discount
Schedule:
Ability to commute/relocate:
- Ipswich IP3 0AH: reliably commute or plan to relocate before starting work (required)
Experience:
- Social media marketing: 2 years (required)
- social media: 2 years (required)
Work Location: In person
