Job Title: Digital Marketing Solutions Manager
Knauf stands for opportunity. We know that opportunity looks different to each person, and we are proud that we see opportunity in everyone. This exciting role within Knauf Insulation in the Digital function of the Marketing Team could be the perfect next opportunity for you to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home for all of us. We are a global manufacturer of construction materials and within our Group, our 41,500 team members in 90 countries across 300 sites provide a huge opportunity for anyone with ambition and energy. We value everyone's contribution equally and we ask that you bring your whole self to work, to enrich the business further, as together we achieve more in a safe and inclusive environment.
Knauf Insulation is proud to be part of the Knauf Group. ….. To learn more about the business, click here.
Can you say ‘yes’?...
- Do you live and breathe all things ‘digital’?
- Do you like to work as part of a busy team?
- Do you like to innovate?
- Do you have a strong eye for detail?
An integral part of the Digital Team, within the Marketing Department, the Digital Marketing Solutions Manager role exists to ensure the digital strategy of the Knauf Group is delivered in Northern Europe. The role will manage and support the development of the various digital-related tools, solutions and projects within marketing for KINE.
What you’ll be doing…
- To oversee the on-going functional development and optimisation of the KINE website and integrated platforms. Responsible for maintaining the development of knauf.com, myKnauf, and CRM integration into hubspot, along with alignment on the Digital Marketing Strategy.
- Working with the Head of Digital and alongside the Brand & Communications Team to deliver the Digital Roadmap, including leading both Knauf Digital projects, and regional KI projects, reporting regularly on project status updates.
- To oversee the development, management, and optimization of various digital platforms to support the execution of engaging content to drive customer engagement.
- Working with Knauf Digital and various external partners (SEO /other digital tool providers) to use web trends evaluation reports, to develop and implement improvement actions and further development of digital capabilities, in line with the digital and marketing strategy.
- To explore and implement new ideas and solutions, including possible AI-driven tools, either regionally driven or driven by Knauf Digital, to optimize marketing campaigns, enhance Knauf Insulation customer targeting, and improve overall efficiency.
- Work closely with all departments across the business, both locally and centrally and our external partners to ensure marketing strategies align with business objectives and customer needs.
A full role profile is available upon request from HR/Talent Acquisition.
What we’d love for you to have:
We are interested in you as a person, your attitude, behaviours and values. If you have the willingness to learn anything you need for the role that you don't already have, we'd love to speak to you.
If you have any of the following – this would be an added advantage:
- Experience in a digital marketing environment
- Proficiency in digital marketing tools
- Experience of website maintenance and development
- CRM experience essential, preferably with Hubspot
- CMS experience essential
- Experience of SEO, PPC, Geo-fencing and re-marketing is desirable.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Experience in project management
- Effective stakeholder management skills
- Strong organizational and project management skills; ability to manage multiple projects and meet deadlines.
- Flexible, adaptable and able to work independently as well as part of a team.
- Familiarity with AI tools and technologies to enhance digital marketing efforts is desirable but not essential.
- Knowledge of product information management tools is desirable but not essential.
We'll provide:
- Enhanced Holiday Pay – 33 days including bank holidays plus the opportunity to purchase more
- 16 weeks Company Sick Pay after 3 months of service
- Group Income Protection
- Enhanced Maternity, Paternity and Adoption packages
- Life Assurance – 4 x annual salary
- Defined Contribution Pension Scheme
- Staff Bonus Scheme
- Career Progression Routes
- Employee Assistance Programme through Health Assured
- Westfield Health Cash Plan
- Perkbox
- Access to Costco Membership
- Wickes Employee Purchase Scheme
- On site Gyms
- Wellbeing Initiatives and Mental Health First Aiders
- Car Salary Sacrifice Scheme
- Cycle to work scheme
- On site Car Charging Points
What happens next?
We appreciate that your time is precious and applying for a new job can be a lengthy process, so we will reply to your application ASAP.
