About The Role
The Influencer Marketing Coordinator for an LG H&H Americas Beauty brand, is a critical part of the digital marketing team, which is at the center of the growth plan for our brands. This person will help execute the influencer marketing plan alongside an internal team to identify influencers and creators fit for our brand portfolio, nurture the relationship with target influencers, and ultimately create organic buzz for our brands.
We are looking for someone who is obsessed with social media and influencer marketing, stays on top of trends and has a strong desire to expand their knowledge. Come and be part of a new team who will drive significant growth of LG H&H brands in beauty and personal care!
Responsibilities
- Lead ongoing organic gifting efforts for the LG Beauty brand including identifying key creators, conducting outreach, tracking performance of the program and coordinating all giftings.
- Assist in scaling organic gifting efforts with a focus on community building, growth and retention.
- Help identify and develop a pool of influencers and creators fit for each brand and support as needed in the management of those relationships, including tracking key milestone moments for influencer partners.
- Execute monthly organic gifting reports with key insights and learnings, and tracking of month-over-month performance.
- Aid in the execution of organic giftings KPIs that will drive earned media value for a portfolio of beauty and personal care brands.
- Manage in-office seeding / gifting inventory.
- Support in the management of influencer program platforms such as Skeepers, Tribe and Statusphere.
Qualifications
- Bachelor’s degree in Marketing or related field, Master’s degree in a related field a plus.
- 1-3 years’ experience in influencer and/or talent marketing.
- In-house or agency experience working in influencer marketing is strongly preferred.
- Beauty, fashion, lifestyle and/or health & wellness experience preferred.
- Experience with tools such as Tribe, Dash Hudson, and/or other influencer management tools preferred.
- Excellent written/verbal communication, project management, and analytical skills.
- Strong in Microsoft Excel, PowerPoint and being able to report results in a clear and concise way.
Our Benefits
- Eligible for benefits as of date of hire (health, dental, vision, life and other voluntary programs)
- You are immediately vested in LG H&H’s matching contributions to the 401(k) Plan. Company matches your contributions dollar-for dollar up to 6% of your eligible pay.
- Company sponsored Life insurance, AD&D and Disability benefits
- Wellness incentive programs
Why Join Us?
Join a rapidly growing, innovative company where you'll have the opportunity to make a significant impact. If you're excited about K-beauty, collaborating with top creators, and driving growth on one of the most dynamic social commerce platforms, we’d love to hear from you.
Salary range: 60-70k
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