Job Opportunity: Lead Paid Social Specialist
Are you passionate about digital marketing and ready to lead, mentor, and drive success in the world of paid social? This is your chance to take the lead in a dynamic, results-driven environment.
The Role
As a Lead Paid Social Specialist, you’ll play a pivotal role in planning, optimizing, and analyzing digital campaigns while mentoring and supporting team members. Collaborating with the Performance Marketing Manager and junior digital marketers, you’ll ensure top-tier campaigns for our clients and foster successful relationships.
Your insights and experience will be key in driving innovative strategies, mentoring the team, and staying ahead of social media trends.
What You'll Do
- Strategic Leadership: Develop and implement paid social strategies to achieve client goals.
- Campaign Management: Oversee day-to-day management, setup, optimization, and reporting of paid social campaigns.
- Mentorship: Provide guidance to team members, enhance outputs, and foster professional growth.
- Performance Oversight: Monitor the paid social team’s performance, set KPIs, and ensure high standards.
- Client Engagement: Build strong client relationships, set campaign KPIs, and contribute to pitches and performance reviews.
- Research & Innovation: Conduct competitor research and stay updated on emerging social media trends.
What Success Looks Like
- Effective implementation of paid social strategies aligned with client objectives.
- Creation of detailed advertising plans backed by data and industry insights.
- Building client confidence through clear communication and delivering exceptional results.
- Establishing efficient ways of working within the digital team.
What We're Looking For
- 4-5+ years of relevant experience in digital marketing.
- Meta Blueprint certification.
- A strong work ethic, passion for digital marketing, and dedication to continuous learning.
- Agency experience (desirable, but not essential).
What You’ll Bring
- Proven ability to manage, optimize, and report on paid social campaigns.
- Exceptional organizational and prioritization skills.
- Strong interpersonal and communication skills to foster client and team relationships.
If you’re ready to lead, inspire, and deliver outstanding results in the digital marketing world, we’d love to hear from you
