We are seeking an experienced and highly analytical Senior Market Analyst to join our team. The Senior Market Analyst is a key strategic role responsible for leading advanced market research efforts, analyzing complex data sets, and delivering actionable insights that guide high-level decision-making. This position requires a deep understanding of market dynamics, competitive landscapes, and customer behaviors, coupled with the ability to forecast trends and identify opportunities. As a senior member of the team, this person will collaborate closely with senior leadership to develop the organization's long-term strategy and market positioning.
Key Responsibilities:
Industry Analyst Relations:
- Cultivate and manage relationships with key industry analysts (e.g., Gartner, Forrester, IDC, Frost & Sullivan, etc.) to ensure the company's presence in relevant reports, market evaluations, and vendor rankings
- Represent the company in formal briefings and inquiry sessions with industry analysts to influence their perception of the company, its products, and its market positioning
- Monitor analyst activities and publications to stay informed of industry trends, competitor evaluations, and key market developments
Market Research & Analysis:
- Conduct in-depth market research, including competitive analysis, market sizing, and trend identification, to support business strategy and product development
- Analyze customer behavior, market needs, and potential growth areas to inform strategic planning
- Provide regular reports, dashboards, and presentations to senior leadership with clear insights and actionable recommendations
Strategic Insight Development:
- Collaborate with cross-functional teams (e.g., Marketing, Sales, Product, and Strategy) to translate market insights into product and business strategies
- Prepare and deliver thought leadership materials and presentations that align with the company's objectives and market positioning
- Evaluate market entry strategies, growth opportunities, and potential risks
Competitor and Industry Trend Monitoring:
- Track and analyze competitor activities, product launches, and strategic moves within the industry
- Stay up to date on regulatory, technological, and economic trends that may impact the market landscape
- Provide insights into emerging market opportunities and potential disruptions in the industry
Content Creation & Reporting:
- Create high-quality market research reports, presentations, and white papers for internal stakeholders and external use
- Share actionable intelligence with relevant teams to inform go-to-market strategies and competitive positioning
- Maintain a repository of key industry reports, insights, and data for ongoing use across departments
Collaboration with Leadership and Teams:
- Work closely with senior executives to align market research with business objectives and corporate strategy
- Serve as the key point of contact for external industry analysts, and provide guidance on how the company can better engage with analyst firms
Thought Leadership & Advocacy:
- Establish the company as a thought leader by proactively engaging in discussions with analysts, attending relevant industry events, and contributing to the company's reputation in the market
- Assist in defining company narratives that resonate with industry analysts, customers, and partners
Success Criteria:
- Strong analytical skills with the ability to process large sets of data and identify trends
- Excellent communication skills, both written and verbal, with the ability to present complex data in a clear and concise manner
- Strong knowledge of market research methodologies, tools, and best practices
- Ability to manage relationships with multiple stakeholders, including external analysts and internal leadership
- Experience with market sizing, forecasting, and competitive analysis tools (e.g., Tableau, Excel, Power BI, etc.)
- Strong attention to detail, coupled with a strategic mindset to evaluate market trends and opportunities
- Excellent written and verbal communication skills with the ability to present complex data in an easy-to-understand manner to both technical and non-technical audiences
- Ability to create and deliver compelling presentations and reports to senior executives
Requirements
- Master of Business Administration (MBA) or a related graduate degree is required. A Bachelor's degree in Marketing, Business Administration, Economics, or a related field is also required
- 5+ years of experience in market research, market analysis, or a related strategic role
- Proven experience leading market research projects and providing strategic insights to senior leadership
- Proven track record of working with and influencing industry analysts (e.g., Gartner, Forrester, IDC)
- Experience with large-scale data analysis and competitive intelligence
Benefits
You've learned about what you'll be doing, here's what benefits you'll be getting when you join Calabrio:
- Global team recognized for their passion for innovation.
- Innovative product culture and project exposure.
- Training and development from industry-leading experts.
- Cutting edge benefit programs that include: 401(k) & matching; Medical, Dental, Vision Insurance; Disability & Life Insurance; Flextime Off, Paid Holidays, & Parental Leave; Tuition Reimbursement.
Calabrio People are: Open, Clear, Ambitious, Accountable, Collaborative, Consistent
What we value most...workplace diversity and ensuring an environment of mutual respect. We believe that diversity and inclusion are critical to our success, and we are proud to be an equal opportunity employer. Our commitment is to continue to keep our people healthy, focused, and inspire creativity. Our team members are offered comprehensive benefits for various life circumstances and needs, great opportunities for career development, and a balanced work-life to achieve personal and professional success (all benefits are subject to eligibility requirements). As an Innovator with Purpose, you'll feel motivated and truly excited to come to work!
Calabrio has 300 Global Partners, more than 2.25 million agents, and over 7,000 customers worldwide. We've been doing this for more than two decades and have been recognized by leading independent third parties such as Gartner, Forrester, and G2 Crowd as a leader and visionary. Thanks to the hard work and dedication of every Calabrio team member, we have been recognized by the Star Tribune Top Workplace for 9 years in a row, a 2022 certified Great Place to Work UK, named one of BC's Top Employers for 2023, and recognized as a top 50 fast-growth company by Minneapolis/St Paul Business Journal.
Calabrio celebrates and fosters a culture that thrives on diversity. We are an Equal Opportunity Employer that prohibits discrimination and harassment of any kind. We provide employees with a work environment free of discrimination and harassment. All employment decisions at Calabrio are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, parental status, or any other status protected by the laws or regulations in the locations where we operate. We celebrate the >40 nationalities of team members that contribute to our success.
We recognize diversity comes in many forms, to foster an inclusive hiring experience any applicants who qualify under the Americans with Disabilities Act, as amended, or applicable state law, who are unable to comply with Calabrio's application process due to their disability may be eligible for a reasonable accommodation. Request for accommodation in the application process can be made by emailing talentacquisition@calabrio.com. An applicant requesting an accommodation may be required to provide support for the requested accommodation. Calabrio will only share information concerning an applicant's requested accommodation with those individuals who have a specific need to know such information.
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