We are the leading premier health products corporation in Asia, headquartered in Hong Kong. We currently have an exciting plan to launch a new brand in the US market and we're looking for an enthusiastic and proactive Social Media (TikTok) Influencer Partnership Associate to join us!

If you are a little obsessed with TikTok trends and keen to kickstart your career in influencer marketing to drive brand awareness and turn viral content into sales, then this role might just be for you!

You will be identifying, recruiting, and managing TikTok creators to promote our brand; from researching viral video ideas to negotiating influencer contracts, you'll be the gateway between our brand and the relevant social media influencers!

Ready to make a mark?

What you will do:

1. Influencer Development & Collaboration:

Identify, contact, and establish relationships with influencers and live streamers who are most relevant for our brand/products to create engaging content for our brand in the US
Assist in fostering relationships and facilitating collaborations to drive brand awareness and sales
Develop campaign concepts and work closely with influencers to produce engaging, on-brand content

2. Influencer Resource Management:

Support communication and negotiations with influencers to secure successful partnerships; assist in contract negotiations, manage requirements and ensure smooth signing
Research, organize, and analyze influencer data to identify potential partners
Ensure timely and efficient integration of influencer collaborations

3. Performance Evaluation & Data Analysis:

Track, evaluate and analyze the performance of influencer campaigns
Conduct data analysis to measure the effectiveness of partnerships
·Generate insights and findings to optimize future campaigns

4. Relationship Maintenance:

Maintain and strengthen relationships with influencers
Support the establishment of long-term, stable partnerships to ensure continuous collaboration
Engage with influencer communities to drive consistent results

5. Market Research & Trend Analysis:

Stay abreast on the latest e-commerce live streaming landscape on TikTok in the US, research on best practices to ensure we stay ahead of the curve
Monitor platform trends, gather information on popular creators, and identify market demands
Provide insights and recommendations to adapt to market changes

Requirements

Who we're looking for:

Education:

Bachelor's degree or higher

Experience:

Good understanding of the Tiktok ecosystem and influencer marketing
Some experience in influencer management, social media, marketing, or related fields would be beneficial

Qualities:

Passionate about social commerce and influence marketing
Excellent communication and relationship building skills; strong ability to collaborate across different parties
Ability to work independently and operate effectively
High sensitivity to new trends and a willingness to experiment with "test and learn" mindset
Basic data analysis skills to interpret and act on performance metrics
Bilingual in English and Chinese is a plus

Benefits

Remote position based in US - flexible work arrangement, work anytime and anywhere!
1099 contract
You will be empowered to take ownership and be proactive - you will be building something from scratch and be able to make a mark
Rapid growth opportunities for strong performers

Vita Green

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TikTok Influencer Partnerships Associate