Pixel Power is a wholly owned subsidiary of Rohde & Schwarz, a large German technology company. To further build success in its B2B media business, specialising in master control playout automation, graphics, multiviewing and monitoring solutions, Pixel Power is seeking an experienced Marketing Manager to develop and implement marketing strategies to promote its products and services to customers.

The roles reports to the Director of Sales & Marketing and is based in Cambridge, UK.

The role requires to travel globally when necessary (travel estimated at < 10% of working time).

Main tasks and objectives

Strategizing and contributing to the long-term marketing plans
Raising awareness of the company's products and services globally
Liaising with sales, product management and services teams to develop and produce marketing content for digital and print media
Collaborating with central marketing on guidelines and shared activities e.g. trade shows
Working with and contributing to the selection of external service providers (e.g. PR companies, Web site developers)
Developing the brand's voice, thought leadership and identity through targeting messaging and marketing campaigns
Writing, editing and publishing marketing adverts, articles and other written content for social media, email, web and print
Producing marketing videos for social media and web
Monitoring key performance indicators to track the success of a marketing campaign
Reporting results of marketing campaigns to management teams
Managing the customer contact database including responsibility for GDPR compliance
Organising attendance at trade shows and other industry events world-wide

Requirements

A minimum of three years' experience of B2B marketing in the media industry
Excellent written and verbal communication skills
Working knowledge of content management systems, for example WordPress
Experience of e-mail distribution and marketing automation tools
Knowledge of B2B social media platforms, e.g. LinkedIn
Ability to develop an annual marketing plan and implement it with quantitative measurements of success
Understanding of how to generate and analyse reports using software such as Google Analytics
Degree or equivalent in a relevant discipline (e.g. business, economics, marketing)

Benefits

Competitive salary
Pension Plan
Life Assurance
Work From Home
Training & Development

Pixel Power - A Rohde & Schwarz Company

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