Marketing Coordinator

Are you an ambitious marketing professional ready to build your skills in a dynamic environment for a luxury product?

Do you thrive building brands in new markets through experiential marketing and brand activation for a fashion-forward drinks brand?

Are you proactive and organized with a passion for the premium drinks industry, ready for a new opportunity in a fast-paced entrepreneurial environment?

Macgregor Black are partnering with a luxury beverage producer on the search for a Marketing Coordinator. This is a permanent role based in London.

As the Marketing Coordinator, you will support the brand’s strategic goals through development and execution of marketing initiatives across key markets. You will work to strengthen the brand through consistent experiential marketing and partnerships, building on the brand’s unique position and creating resonance with the fashion-forward target audience.

Key Responsibilities

Plan and execute experiential marketing and activations, inline with the brands strategic goals, offering a premium and consistent experience across both new and existing markets.
Support the marketing team’s vision and strategy across trade marketing functions.
Identify and build relationships with key tastemakers and influencers to amplify the brand’s presence within the fashion industry.
Collaborate with internal teams to showcase the unique qualities of the brand and continue the marriage between fashion and drinks.
Follow and show expert knowledge across fashion and premium beverages, to identify key trends and opportunities within the market.

What are we looking for?

Bachelor’s degree in Marketing, Communications or related field.
Proven experience in a similar role, with experience of events operations, experiential marketing, brand activation and influencer marketing.
Knowledge and experience of the premium drinks industry, including market trends and product awareness.
Excellent communications skills with internal teams, external partners and agencies.
A proactive and can-do attitude
Understanding of an entrepreneurial brand and working in a fast-paced environment

Salary – £45k + package

Please contact Lauren Waugh for further information

MacGregor Black

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Marketing Coordinator